|Posted on December 16, 2013 at 5:10 PM|
I started to think about the business I was in and realised that it was probably the MOST ETHICAL Business model that could ever be designed.
Why? Lets look at it in its simplest form. You design products , offer them for sale at a stated price. People buy them and are happy with the service ,product and price.
So far so good and already leagues ahead of the finance industry and the NHS in terms of honesty and accountability , but then it gets even better,
The timber used is from certified sources meaning the forests are managed and replenished.
The end product helps feed wildlife throughout the year adding a huge benefit to the sustanability of British Wild birds both in allowing the birds to eat fully but also in safety from predators.
You then get to the issue of user enjoyment and the pleasure of seeing wild birds up close.
In fact I cannot see a single non ethical angle to my business.
I pay my suppliers their stated prices for their products so nowhere in the chain of my business processes is anyone working against their better judgement or feeling put upon or used.
Smiles all round then.